Mashing-In News: Drink Beer For Science, Hops For Habitat
GOOD MORNING, SOUTH PUGET SOUND!
Friday, August 29, 2025 — Rebecca De Mornay turns 66 today!
From pint-powered conservation and fresh hop science to new hops, milestone brews, Oktoberfest revelry, and even a craft beer comedy on Prime Video, today’s craft beer news proves there’s no shortage of stories fermenting across the beer world.
Drink Beer, Save Forests: Hops For Habitat Fundraiser Benefits The Nature Conservancy
Peaks & Pints hosts Hops For Habitat on Sept. 4, teaming up with Drinking For Conservation’s zookeeper-led crew to turn pints into protection for Washington’s forests, rivers, and wildlife, with proceeds from every beer benefiting The Nature Conservancy. (Peaks & Pints)
OSU Researchers Tap Public Palates to Study Fresh Hop Beers
Oregon State University fermentation scientist Dr. Tom Shellhammer has launched a new study called Drink Beer for Science, inviting the public in Bend, Eugene, Corvallis, and Portland to sample fresh hop beers from participating breweries and complete short surveys, helping researchers uncover what gives Oregon’s iconic seasonal fresh hop beers their distinctive flavors and aromas. (The New School)
Meet Dolcita: The “Little Sweetie” Hop Ready to Woo Brewers
After nearly a decade of development, the experimental hop HBC 1019 has officially been named Dolcita—a high-yield, early-harvest variety from the Hop Breeding Company offering peach, pineapple, and citrus aromas with strong brewing performance, now poised to find its place among modern craft beers. (Beervana)
Cannon Beach Brewery Toasts Stephanie Inn’s #1 Ranking
Cannon Beach’s Stephanie Inn was just named the #1 Resort in the West by Travel + Leisure, and to celebrate, its sister brewery, Public Coast Brewing, released My Favorite Sister—a 7.5% ABV imperial blonde ale with boysenberries that also marks the brewery’s 1,000th batch. (Brewpublic)
Von Ebert Brewing Celebrates Harvest With Four Fresh Hop Releases
Von Ebert Brewing will celebrate Oregon’s hop harvest by releasing at least four fresh hop beers this fall — including fresh hop versions of Volatile Substance NW IPA, Sector 7 Hazy IPA, and a Pils — brewed with hops from Goschie Farms, Coleman Agriculture, and Perrault Farms, with releases beginning September 4 at its Portland locations and throughout the Northwest. (The New School)
Seattle’s Largest Oktoberfest Returns To Fremont
Seattle’s Fremont Oktoberfest returns September 19–21, transforming the Fremont neighborhood into the city’s biggest beer festival with 80+ craft and German brews, food, music, games, litre steins, and even a dog-friendly Sunday, all for the 21+ crowd. (Washington Beer Blog)
Karl Strauss Taps New CXO Jen Briggs to Reimagine Legacy Brand
Karl Strauss Brewing’s new Chief Experience Officer, Jen Briggs, is leading a data-driven but human-centered rebrand effort, using customer feedback and focus groups to help the San Diego legacy brewery (founded in 1989) evolve its identity and culture while preserving its pioneering spirit, emphasizing transparency, employee empowerment, and a willingness to adapt so Karl Strauss can stay relevant for another century. (Brewer Magazine)
Prime Video’s Do You Wanna Partner Puts Craft Beer and Female Friendship in the Spotlight
The upcoming Prime Video comedy-drama series Do You Wanna Partner follows best friends Shikha (Tamannaah Bhatia) and Anahita (Diana Penty) as they dive into the start-up world by launching their own craft beer brand, embarking on a wild, funny, and heartfelt journey that celebrates female friendship while challenging stereotypes in brewing. (Telegraph India)
LINK: Peaks & Pints beer and cider cooler inventory
